Will Lance Vineyard and Ranch

Meet Will

Realtor®

Will Lance is an accomplished real estate investor and top-performing agent specializing in vineyard, winery, and ranch sales in Napa and Sonoma Counties. Will hit the ground running at the outset of his career and was named the North Bay Association of Realtors “Rookie of the Year” in 2013. He also claimed the organization’s “Chapter Spirit Award” in 2014. Will partnered with W Real Estate in 2017 to work hand-in-hand with its team of wine country real estate professionals who possess decades of experience in the field.

In the 2023 calendar year, Will surpassed over $100MM and 2000 acres in vineyard, winery and luxury estate listings and has already closed over $40MM in 2024. He has continued to grow his business and achieve success in the industry because he loves what he does every day, marketing beautiful Wine Country estates and hunting down unique properties for discerning buyers. Will’s strong work ethic, integrity, vast area knowledge and negotiating expertise make him an invaluable asset to his clients.

Prior to his career in real estate, Will attended San Diego State University and graduated with a Bachelor’s Degree in Communication. He then worked for Topel Winery before obtaining his real estate license. Will resides in Healdsburg with his wife Laura, son Drew and daughter Isla.

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WHAT MY CLIENTS HAVE TO SAY

Will represented my family on the off-market sale of our Napa vineyard and was able to bring us a full price offer that we accepted very quickly. Will was very knowledgeable of the current vineyard market and helped us get top dollar for our property. He was professional throughout the entire sales process and we highly recommend him moving forward.

— Seller

WHAT MY CLIENTS HAVE TO SAY

I am so happy that my husband and I chose to go through Will to buy our home. He was so helpful throughout every step of the process. Not only was Will professional, genuine, and hard-working, he really had a vast knowledge of the properties and houses we were looking to buy and their surroundings. He does his homework that's for sure! He made sure we understood everything at every step, helped us fill o...

— Judy

WHAT MY CLIENTS HAVE TO SAY

William Lance has been great to work with. He is very knowledgeable of the current real estate market in Mendocino County and surrounding areas. He always gets back to me in a very quick manner and offers options and opinions that are very helpful. I would recommend William to anyone interested in finding or selling a home or that has any questions regarding real estate.

— Scott H.

WHAT MY CLIENTS HAVE TO SAY

Will helped me purchase a home in Marin County in late 2016. He stuck by our side through multiple bidding wars, kept the process moving, and provided great advice which got us into our new place. Will is very knowledgeable and even makes the stressful process fun! I would highly recommend him to anyone looking to buy or sell in the North Bay.

— Buyer

WHAT MY CLIENTS HAVE TO SAY

Will has successfully represented me in two purchase transactions, one involving a residence in Sonoma County and the other an apartment complex in Mendocino County. He also closed the sale of my residential property in Mendocino County. He quickly responded to inquiries, kept me posted on developments, and gave sound and reasonable advice.

— Seller

WHAT MY CLIENTS HAVE TO SAY

I used Will Lance to find a commercial property to lease in Ukiah. He brought many ideas to the table for our business and showed me numerous properties until we found a suitable space. Many Realtors® might not work that hard for just a leased property, but Will worked hard to find the right building.

— Joyes P.

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